The holiday season is here! With Thanksgiving just around the corner, we need to remember now more than ever to say “thank you” to our customers and/or employees to let them know they are appreciated. In these uncertain times, you might be tempted to skip business gift giving this year. Instead, take this opportunity to stand out by showing appreciation instead of scrimping.
There are thousands of product choices and ways to express your gratitude- small or large, expensive or not, imprinted or plain, etc. Be creative. Find a gift that will be useful and memorable to the recipient.
A recent study by Louisiana State University and Glenrich Business Studies found:
More than 60% of sales and marketing executives found business gifts “effective” or “very effective”.
70% use business gifts to say thanks.
65.9% use business gifts to create good will.
49.6% use business gifts to develop new business.
So remember to put the GIVING in THANKS this year, and show your customers you appreciate them by providing a gift. It is a gesture they are sure to remember when placing their next order.
And don’t let a challenging economy stop you. Call AMP for gift ideas to suit any budget!
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